New management for V-Kool Thailand


As part of Solutia’s, soon to be Eastman Chemical’s, Asian window film growth strategy, V-Kool Thailand reports change in management.   Dallas Douangdara is added as co-ceo, and Tommy Yeo has been installed as general manager.  The V-Kool team hopes to grow it’s Thailand window tint market share from its current 3-7% to 40% in 2014 by expanding not only it’s upscale positioning, but also expanding its mid-scale focus.

TintCenter feels that this is quite achievable in the Thailand marketplace.  Other Asian countries like Taiwan has V-Kool firmly established as a mid-to-premium window film brand, enjoying a healthy share of the market.

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