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When it is reduced to its core definition, marketing is the use of words and images to first get a person’s notice and then plant a desire to buy something. Companies will spend enormous amounts of money in advertising, and some will have large window showcases where people can see what is being offered. That’s great if a company can afford the space and upkeep of a large picture window. Some can’t, but that really doesn’t have to be a

Window film has always been celebrated as a highly practical means of conserving energy in a building. Its ability to retain heat in the winter and deflect hot solar rays in the summer has made it a product in high demand. There are certainly other uses as well. In fact, there is an artistic quality to certain films that make them aesthetically appealing.

The styles can be flowers or animals for children and even more dramatic ones for business or more

There finally comes the time when a committed environmentalist takes the big step and turns to solar power as the home energy source. This is not a move to be taken lightly but it is one that can generate benefits as well as comfortable heat.

Solar panels can be a do-it-yourself job and there are kits available for the amateur to work with. Yet, as with any sizable home renovation, it is essential to do a little bit of preliminary investigation

Not everybody wants to buy an already built house. There are a number of consumers who would like to have their home built to specifications that reflect their lifestyle and particular taste. This is true with environmentalists as well as anybody else. These people want homes that display their commitment to green. They are quite willing to consider alternatives to standard residential architecture as a means of achieving what they want in the places where they live.  The housing construction

The cowboy rides up to the crest of a hill overlooking some of the vast acreage his ranch encompasses. He wants to take a good look at his assets. It is not cows he is looking at, but rather miles of wind turbines. Travel west of San Antonio, Texas and as you near the far west border with New Mexico, you will see miles of these white giants silhouetted against deep blue skies. When cowboys see the future and grasp

Is it possible to save home energy bills by decorating? Yes, in fact, there are a number of ways that some smart decorating can reduce your monthly heating and cooling bills. Of course, there are major construction designs that can be implemented to gain optimum energy efficiency when building a home.

What if your home is already built? Here are a few suggestions that are based on interior decorating. Some may require more financial investment while others have very

People enjoy their privacy and it’s not because they are paranoid. Rather, it is a desire that domestic activity remained intimate and not open to the prying view of public scrutiny. This is why homeowners will invest in building privacy fences to surround the property. This urge to be sheltered from the outside world often results in row on row of rather drab looking planks of wood in need of a paint job. A wooden privacy fence by the way

Tap or drag a finger across your phone tablet and you are probably stroking a gorilla – a piece of Gorilla Glass from one of the most innovative glass manufacturers on the planet, Corning. Gorilla Glass is riding high on the touch screen revolution of the past decade. Like its namesake, Gorilla Glass is strong, hard, scratch resistant and recyclable. Hundreds of millions of touch sensitive devices in use today contain Gorilla Glass.

According to Corning, as of October 2012,

Just about 100 years ago the “vacuum flask” was first manufactured by two German glassblowers. By 1911, machines were making glass fillers for flasks.  Many of us know this product today by its brand name, Thermos. This simple, yet revolutionary concept was designed to reduce the heat transfer process.

If you think back to high school science, you may recall that in order to affect the heat transfer process you must slow down conduction, radiation and convection.  Thermos products do this

DIY folks are not content with just using old-fashioned notions and ways of doing things. They’re willing to experiment a little bit and try things that are radically new and potentially beneficial. The time-honored tradition of flooring work is to use hardwood but that is not only expensive, it can be harmful to the environment. Hardwood trees are necessary to cut down on carbon pollution and maintain the biosphere, and something that is renewable would a better choice. The environmentally